Alexa is an important ranking scale which is traditionally believed that it calculates the average 3 month traffic of a particular site, and accordingly it rank a website. As per to Alexa, it is a web information company, of Amazon – leading online retailer.

• Alexa helps you determining the popular keyword that is been searched.
• It helps you to measure the up-stream visits. Example: from where the visitors coming from.
• It helps you to find the related sites. Example: your competitors in SERP (Search Engine Result Page).

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The procedure of Search Engine Optimization is an important factor for making your website rank high and on the top of Google listing. Now a days you can expand your business with the help of Search Engine Optimization & Internet Marketing.

If you are you tensed because your website has gone down in the list? Don’t worry, we are here to remove all your tensions and give you the proper position.

Here at IT Niche we have an excellent team of Search Engine Optimizers and Web Masters who are dedicated on to Search Engine Optimization projects and Internet Marketing. These days with the help of social media and proper Internet Marketing one can get the best business and it can help in expanding the horizon.

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Search Engine Optimization is very important to create a strong internal linking structure in your website to make it highly ranked in search engine results. Internal linking helps search engines identify the important pages of your website.

Basic Points for to know for better SEO:

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Alexa ranks your website’s data in relation to the site’s performance. Your Alexa rating is determined by website quality. Your website’s daily traffic, number of visitors, and page views will decide your Alexa ranking. If your site has more traffic, your Alexa positioning will be higher.

• Installing the Alexa Tool Bar:

By installing the Alexa toolbar on your browser, and encouraging your friends and colleagues to do so as well, you can boost your Alexa rating.

• Claiming your website:

Go to Alexa dot com and claim your website. By doing this, you are letting others know who owns the website. In turn it will boost your rating.

• Placing the Alexa Widget on Your Blog:

The Alexa widget will help boost your rating.

• Blog about Alexa:

Write a review about Alexa Ranking and link back to Alexa.com.

• Know Alexa’s Target Audience:

By knowing Alexa’s target audience and what they are searching for, you can write about those topics to boost your Alexa rating. Webmasters and social media experts who make their livelihood marketing to the web typically have the Alexa toolbar installed on their browsers. Create good Search Engine Optimized (SEO) content to entice these readers to your website.

• Back linking and Commenting:

Back linking your content to others who have written similar content will increase the overall value of your content to a search engine. Also, commenting on public forums and referencing your article will also increase the value of your page. Search Engine Optimization is an organic way to get more people to visit your site.

• Blog Regularly:

In order to increase your Alexa rating, you must blog regularly, ideally three times a week.

• Post Quality Work:

The quality of your posts matter. If your work is well thought out and crafted well, others will link back to you, which will increase your Alexa rating.

• Utilize Social media:

Sharing your posts through various social media outlets will bring more traffic to your website. By increasing your website’s traffic, you will be increasing your Alexa rating.

• Get listed on high PR Search Engines:

Get listed on as many search engines as possible by placing a free listing in DMOZ. This is the largest human edited directory on the web and is co-branded among hundreds of thousands of sites.

Search engine optimization campaign can increase the number of visitors for your website for the targeted keyword(s) or phrase. Converting those visitors into potential customers is one of the arts of search engine optimization. Selecting your keywords or phrases to target your audience, search engine optimization ensures that you and your company are found globally or regionally by those who require exactly what you offer. SEO has many benefits for any organization which wants to reach all potential customers locally or globally. The main aim of Search Engine Optimization is to reach those top results on search engines so that when users are looking for a certain product they will find your website and click through, therefore the SEO work is driving traffic to the website and subsequently increases sales.

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